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Kalidas Chitambar

Hello, I am Kalidas Chitambar, a consummate marketing professional with a passion for communication design.

Kalidas Chitambar's Bio:

Kalidas Chitambar is a consummate communications designer, with a hunger for perfection, and an appetite for challenges. Kalidas enjoys working with B2C, B2B and B2NP organisations, to help them communicate efficiently. Creating targeted messaging and memorable visual communications designs, across media, is his passion. He has designed solutions for clients across the complete advertising spectrum, and has contributed to increasing footfalls for stores and trade show booths. Empowering Sales teams with an arsenal of well-constructed and beautifully executed collateral, Kalidas has helped companies increase their market penetration and revenues. In continuation to a lifelong affair with making things look prettier and more colorful, Kalidas excels in bringing brands to life through enticing words and designs. An explorer at heart, Kalidas seeks to improve his understanding and skills through meaningful interactions and active learning.

Kalidas Chitambar's Experience:

Manager - Marcom and Brand Mgmt. at Fujitsu Consulting India Private Limited
June 2004 - June 2013 | Pune, Maharashtra, India
• Own the collateral lifecycle, from development through dissemination, for Marketing support and Sales enablement, in alignment with the GTM strategy • Create communication and branding assets across media to support Sales and Marketing campaigns across events, trade shows, webinars, direct marketing and digital marketing • Content development and management across websites, intranet portals • Develop and manage artifacts like brochures, factsheets, flyers, presentations, e-mailers, corporate films, knowledge graphics, client references, advertisements, posters, out of home media designs, standees, roll-ups, banners, digital media assets and environment branding • Brand custodian – drive and regulate representation of the brand, ensure conformance to global corporate brand guidelines, and consistency of brand communication, across marketing collateral and events • Coordinate and manage inter-continental marketing communications and corporate marketing support for Fujitsu family companies • Manage the multi-disciplinary MarCom team, define processes to set a high benchmark for deliverables and translating requirements into effective marketing solutions • Specific Achievement: Created the Services Offerings Portfolio as a comprehensive point reference for Sales enablement
Design Consultant (Art Director) at Ray Advertising
March 2002 - May 2004 | Pune, Maharashtra, India
• Achieve tight deadlines, maintaining high levels of creativity • Lead a team of artists to translate creative solutions to advertisement and promotional design; vendor management • Press advertisements, promotional literature, stall designs and collateral for exhibitions / road shows, identity and brand programs, audio-visual presentations, ad films, etc. • Industry Exposure: Corporate, Automotive, Retail, Construction, Health and Fitness, Manufacturing, Technology, Education
Design Consultant at Impress Advertising
December 1999 - February 2002 | Pune, Maharashtra, India
• Conceptualize and design corporate communication and marketing literature as per provided brief and guidelines • Print collateral, brand and corporate identity kits, advertisements, multimedia presentations, e-brochures, sales and promotion collateral for exhibitions and road shows, etc. • Industry Exposure: Governance, Manufacturing, Education
Art Director at Ray Advertising, Pune
November 1995 - November 1999 | Pune, Maharashtra, India
• Lead a team of artists creating communication designs for the print media, head the computer aided design section and successfully imparted technical training to in-house teams • Conceptualize and create print advertisements, publicity designs for outdoor media, brochures, marketing collateral, brand and corporate identity kits, stall and collateral designs for exhibitions/road shows, presentations, etc. • Collaborate with suppliers to ensure collateral is produced and distributed on schedule • Plan and execute photo / video shoots as per customers' communication requirements • Industry Exposure: Corporate, Automotive, Retail, Manufacturing, Technology, Education
Visualizer and Layout Artist at Car & Bike International
March 1992 - October 1995 | Pune, Maharashtra, India
• Car & Bike International was India's leading monthly automotive sports magazines • Visualize and design layout of monthly magazine, create illustrations, decide placement of photographs and balance layout across spreads • Pre-press for spreads and collaborating with the processing house to provide instructions on handling custom / complex design elements, ensure technical compliance of artwork for separations and printing

Kalidas Chitambar's Education:

Abhinava Kala Mahavidyalaya, Pune
1990 – 1995
GD - Applied Art
Concentration: Typography

Kalidas Chitambar's Interests & Activities:

Kalidas Chitambar is passionate about visual communication design. A compulsive trainer, Kalidas enjoys mentoring his team to continuously raise the bar on productivity. Occasionally, Kalidas Chitambar takes off on a long road trips on his trusted motorcycle - an activity that he claims "can blow the cobwebs out of your brain".

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